A man in a black tuxedo and bow tie adjusting his cufflink while holding a TOBACCO NOIR bottle

Our Story

Dressed in Presence.

The moment you walk into a room in a tuxedo, people notice before you speak. That is what this fragrance does.

I. The Entrance

They notice before you speak.

There is a moment, just after you walk into a room, when people decide who you are. Before the handshake. Before your name. It happens in the way you carry yourself, in the cut of a jacket, in the air you bring in with you.

A tuxedo understands this moment. It does not shout. It simply arrives, sharp and certain, and the room adjusts around it.

II. Black Tie

Confidence is a decision.

Black tie is not about the clothes. It is about deciding, before you leave the house, that tonight you will be seen. The bow tie straightened. The cuff turned once more.

The last detail is the one nobody sees, and everybody notices. That last detail is scent.

A fragrance should arrive before you do, and stay after you leave.
Zee

III. The House

A compliment fragrance house.

MAGNETIC BY ZEE is built on one idea: a fragrance is only as good as the reaction it earns. We do not make scents to sit quietly on a shelf. We make them to be noticed, remembered and asked about.

Every bottle is an Extrait de Parfum, the richest concentration there is, so it stays with you from the first entrance to the last goodbye. Every bottle is numbered. Every batch is small.

IV. The Promise

They will ask.

That is our promise, and we put it in writing. Wear your scent for 7 days. If nobody asks what you are wearing, we will send you a different scent from our collection, free.

Presence, bottled. Black tie confidence, whenever you choose to wear it.

The Compliment Guarantee

Batch 001

Find the scent that speaks first.

Three Extrait de Parfum scents. Buy 1, Get 1 Free.

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45 bottles remaining in Batch 001